Both visitors and exhibitors alike were reunited with much-missed friends, colleagues, and clients on 5th-6th October at the Business Design Centre for The London Stationery Show.
This year’s visitors included Amazon, Anthropologie, B&M Retail, Costco Wholesale Ltd, Disney, Fortnum & Mason, Hallmark, Harrods, Hobby Craft, Marks & Spencer, Merlin Entertainments, Ocado, Paperchase, Ryman, Scribbler, Selfridges, Smythson of Bond Street, Staples.co.uk, Tesco, The Works, T K Maxx, Waterstones, WH Smith and WM Morrison Supermarkets PLC.
There were also representatives from heritage sites, independent gift shops and specialist stationers including, Bartrums & Co Ltd, Blenheim Palace, Colemans, Creoly, Essex County Council Library Services, London Graphic Centre, Royal Museums Greenwich, Scriptum Fine Stationery, The Southbank Art Company, Under the Rowan Trees Ltd and Whipsnade Zoo.
The Retail Matters live talks returned and proved a big hit yet again, with Martha Keith, Founder of Martha Brook. Martha’s presentation focussed on how stationery and gift retailers can build their brands through the effective use of social media. Whereas Catherine Erdly, Founder of the Resilient Retail Club, gave all the latest information on how retailers can move on from the disruption caused by COVID.
Alex Butler, Event Director said, “We’re so thankful for all those who were involved in this year’s show – from our ground-breaking exhibitors to the speakers who shared their expertise, and every visitor who came to celebrate our industry’s big reunion. We’re excited about what London Stationery Show 2022 will bring and can’t wait to get stuck into the planning for another stand out event.”
This year’s Trends Hub was curated by Sally Angharad, who searches out the latest innovations and identifies new design directions for designers, manufacturers, and retailers. The overall theme was based around ‘Being.’
In place of the Stationery Awards for 2021, was the introduction of the Buyers Choice Award. Visitors were able to view 100+ products put forward by exhibitors to win ‘best in show’. Visitors voted in their hundreds, and at the end of day one it was proving to be a close battle, but by the end of day two, there was a clear winner in sight, with Nice & Graphic and their handmade letterpress print picking up the inaugural Buyers Choice Award.
LaunchPad, the competition for new stationery suppliers looking to break into the dynamic, design-led stationery market, also gave the opportunity for Love Writing Co., My Happy Journal, O What A Feeling and Wrag Wrap to exhibit and showcase their products in front of a large audience for the first time.
The show will return next year on its more traditional dateline, taking place at the Business Design Centre, London, on 17th – 18th May 2022.