Rexel is celebrating its 80th anniversary this year by presenting resellers with a sales opportunity to generate sales and bolster margins.
‘Rexel’s 80th Birthday’ promotion offers dealers an opportunity to encourage their customers to purchase from Rexel’s extensive product range, giving customers the chance to win luxury gifts from iconic British brands such as Burberry, Jo Malone and Hunter.
Until 30th June 2019, a range of prizes will be up for grabs monthly. Prizes include a pair of Hunter wellies, a Barbour coat, a Jo Malone Gift set, a Paul Smith wallet, Charbonnel et Walker chocolates, plus loads more.
What’s more, one lucky customer will also win a luxury designer gift bundle valued at £4,000, packed with the above prizes, as well as a Links of London watch, a vintage Burberry ‘The Classic Check’ cashmere scarf, a Dyson Supersonic hair dryer, plus even more.
The participating product range includes the new Rexel Choices range, a collection of fresh and modern office products that embody Rexel’s dedication to adapting to recent trends. To be entered into the main prize draw and each monthly draw, end-users must purchase any two participating products (excluding shredders) from the extensive Rexel product ranges in stapling, punch, suspension files, pockets and folders, encouraging customers to purchase everyday office essentials.
Since George Drexler designed and engineered the first Rexel stapler in 1939, Rexel has come a long way in the office products industry, with its innovation of the first Auto Feed shredder in 2008; over 1 billion Cystalfile files and 10 million Matador staplers sold; and Rexel Nyrex’s title as UK’s No.1 brand for premium quality pockets and folders. Today, Rexel is recognised as the No.1 office products brand in the UK, and the recent launch of Rexel Choices aims to uphold Rexel’s position as a frontrunner for innovation in the industry.