Prima Software has strengthened the new customer onboarding process with the appointment of a new Customer Orientation Manager. Mike Smith has been appointed to the role with immediate effect.

This new role compliments the existing onboarding process by providing new clients with additional help and support with a dedicated 4-week orientation period following the installation of the software.

With an average of three dealers a month going live with Prima, it became clear that additional resource was required to improve the transition between getting started with Prima and working independently with the system. The concept of an additional orientation period with an experienced trainer has been created by Prima to provide customers with a helping hand during this process.

Mike said, “I want to bring stability to what we all know is a big, big change within a dealer’s business. I look forward to teaching new clients the most efficient processes and procedures within Prima and ensuring that dealers are getting an instant return on their investment.”

Prima hopes that this appointment symbolises its continued commitment to the office supplies industry and shows a willingness and ability to listen to customer feedback and adapt to meet their needs.