Playrcart is partnering with Exertis to bring transactional advertising to its customers, which includes over 700 global technology brands as well as over 13,000 resellers, e-commerce operators, and retailers.
Through the partnership, Exertis will offer Playrcart’s solution to its brands to achieve an easier checkout process and increase conversion rates through in-ad transactions.
With Exertis as a partner, Playrcart can now offer direct integration for technology vendors looking to expand its customer base through advertising and leverage Exertis’ presence in this space. Leading technology brands utilise Exertis’ extensive fulfilment capabilities and now can take advantage of innovative technology that reduces the online buyer journey down to as little as four clicks to checkout.
Glen Dormieux, Founder of Playrcart said, “We’re excited to announce our partnership with Exertis to bring a new era of advertising to the burgeoning technology sector. With Exertis’ fulfilment capabilities and our transactional advertising technology, brands can efficiently maximise revenue and significantly improve the online customer checkout journey.”
Darren Matthews, Exertis Director of Sales for New Business added, “this is a great partnership for Exertis. With the increase of purchases made by consumers using social media platforms, our collaboration with Playrcart is a perfect fit and enables our brands to maximise their marketing spend – not only for brand and product exposure but now they can see an ROI on actual sales.”
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