‘Beyond Connectivity’ is a new rebrand of Nimans Network Services, encompassing cloud communications (hosted pbx), mobile, networking (inc broadband) plus services, working with brands such as BT, EE, Vodafone, O2 and TalkTalk.
The rebrand gives ‘Beyond’ its own identity and web presence to differentiate itself and provide a distinctive voice in the market. Equally, it builds on the company’s existing Simplified proposition of making the complicated simple, Graham emphasises.
Graham Wilkinson, Head of Sales, Beyond Connectivity said, “we are thinking beyond today by offering next-generation services based on our Simplified network services proposition. It’s an exciting new era and a bold vision for the future.
“Following a detailed brand review, we decided to adopt a new strategy. Our new name and brand identity have been guided by reason. Seriously considered and meticulously planned.
“By thinking beyond today we are better equipped for tomorrow and beyond. Adopting this strategy means that rather than chasing change, we can adapt alongside it in real-time. We’re more agile and can begin to influence change ourselves. Our team of experts go above and beyond every day to deliver the best service, solutions and support – whilst our technical tools and dashboards take the complexity out of working, to make things simpler.
“The rebrand will help us raise awareness to attract new customers. It enables an opportunity for growth by providing a competitive edge through better brand positioning.
“We have a clear and separate identity that reflects our friendly, professional, accessible and reliable team, based on a 20-year pedigree with lots of expertise and experience. We’ve outgrown our previous brand and can achieve more with a new identity.
“Beyond Connectivity will be known as Beyond on a daily basis and it puts us at the forefront of Digital Britain in an era of hyper-connectivity. We’re coming of age.
“It’s about taking the natural next step and building on relationships based on a desire to succeed. Opening up new avenues and making it clearer what we are, who we are and what we can do for our customers. This is not just a brand but where the company is heading to shape our future. We are going above and beyond, going further to make connectivity simpler.”