• Leitz launches lever arch file promotion

        • ACCO Brands has announced its latest campaign from Leitz, ‘Symphony of Order’ which highlights the importance of filing as we enter the end of the financial year for many organisations. 

          The period of September 2018 to April 2019 is the biggest period for filing products in the UK. In order to help channel partners in driving the end of year sales, and to spark discussion around filing in the New Year, the campaign provides partners with a tool to orchestrate more noise surrounding filing and aims to reward customers’ organisational skills with exclusive gifts.  

          The ‘Symphony of Order’ promotion was launched in October 2018 and runs until late March 2019. It offers end-users the chance to redeem a gift by purchasing any participating Leitz lever arch file. Customers must upload proof of purchase to http://www.leitz.com/en-gb/promotions/symphony/ to receive their free gifts. Gifts include an exclusive Leitz travel mug, a Leitz WOW Bluetooth speaker, or a Pure Elan DAB radio worth £84.99. All aspects of the campaign are solely managed by Leitz, ensuring the promotion is a hassle-free tool for channel partners to utilise.

          Elisabete Wells, Regional Marketing Director, ACCO UK Ltd said, “we created the campaign to provide dealers with an easy promotional mechanic to drive sales and boost margins. We have several years’ experience running promotional campaigns like these, which always achieve high levels of end-user engagement and redemption. This is a brilliant time to work with our channel partners and we hope that they will find the campaign beneficial and enjoy rewarding their customers with exclusive gifts.”

          ACCO’s dealer portal offers promotional and marketing tools such as customisable flyers, web banners and e-shots. It is designed exclusively for its channel partners, to assist in utilising on-going campaigns, driving end-user engagement and boosting sales. For more information, please visit: http://www.myaccobrands.co.uk and www.myaccobrands.ie.

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