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Kaseya’s TruPeer growth programme now open to European MSPs

Kaseya is extending its TruPeer programme to European Managed Service Providers (MSPs).

Designed to help MSPs develop and grow, the programme combines the value of a traditional industry peer group experience with training, mentoring, and peer accountability.

The programme is based on the TruMethods framework, a metrics-driven approach to building an MSP business. It helps participating MSPs increase their monthly recurring revenue, boost client satisfaction, and add new customers at a predictable rate.

The TruPeer community in the US has been run by Kaseya since 2021 and has grown exponentially to 400 members. Kaseya is now responding to demand from Kaseya’s partners by opening up the programme to the EMEA region. TruPeer will be available immediately in the UK, Ireland, Benelux, and the Nordics. Germany will be added at a later date.

Members will have access to quarterly in-person and virtual peer meetings with like-minded MSPs, bi-weekly accountability calls as well as group webinars, coaching, and focused training materials. The programme covers strategic topics including sales, packaging and pricing, profitability, scalability, and company value.

Former MSP and TruPeer member Oliver Mackley has joined Kaseya to run the TruPeer EMEA programme, overseen by TruMethods president Gary Pica and Dan Tomaszewski, Executive VP of the channel, Kaseya.

Oliver said, “when I joined the programme as an MSP, it changed my life. We were able to service our clients more strategically. Within 18 months, we had halved the number of support tickets. At the end of the first year, our net profit had grown to 17 per cent (after a fair market salary for both owners) and for the following three years, it was well over 20 per cent. I want to share this amazing experience with other MSPs.”

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