• Integra announces 2020 Initiative campaign and promos

        • With sport to be a highlight for 2020, Integra Business Solutions has announced details of its 2020 marketing campaign for own brand, Initiative. 

          The ‘Get Sporty with Initiative’ campaign asks members’ customers to celebrate sport and the many benefits it brings to the nation, by nominating a school, charity, community group or local organisation that could benefit from £400 of sports equipment. As a thank you for nominating, customers will also be entered into a prize draw to win a Fitbit Versa 2.

          With access to free marketing support incorporating website and email collateral, social media and direct mail content, Integra members have the perfect opportunity to support and unite their local community.

          Sian Haskell, Integra’s Director of Marketing said, “this campaign is a great opportunity for members to engage with and support their local communities. The Initiative brand plays an integral part in differentiating a member’s offering and this is a fantastic way to generate awareness whilst also helping to make positive change.”

          Members buying Initiative will also benefit from special promotions during 2020.  A ‘Winter Wonderland’ promotion will see five members winning places on a once in a lifetime winter safari trip to the Arctic circle, with Antalis in March 2020 by increasing their volume of purchases on Initiative Paper. One lucky member has already been awarded a ‘Golden Ticket’ which drawn and presented at Integra’s recent Focus 2019 National Conference. 

          In conjunction with Bi-Silque, Integra is also giving members the chance to win an all-expenses-paid trip to Portugal with sales of Initiative and Bi-Office Boards, Easels and Flipchart pads up until February 2020.  The visit will include a behind the scenes tour of Bi-Silque’s factory and showroom in Esmoriz.

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • Integra and EOS announce EDI trading for members

          Integra and EOS announce EDI trading for members

          Wednesday 9th Jun 2021
          Integra Business Solutions has announced that members of Oasis, Prima and Horizon back-office systems can now trade electronically with key partner, European Office Supplies. European Office Supplies has been working on developing its EDI integratio...Read More...
          Integra announce conference plans

          Integra announce conference plans

          Tuesday 1st Jun 2021
          Integra Business Solutions announce it is rescheduling its 2021 National Conference due to take place in November this year. The decision to postpone has been made in conjunction with the venue following ongoing concerns in relation to the pandemic a...Read More...
          Winners announced for April’s ‘Win with Initiative’

          Winners announced for April’s ‘Win with Initiative’

          Wednesday 26th May 2021
          Integra Business Solutions has announced the winners of its April ‘Win with Initiative’ prize draw. Members purchasing Initiative stationery in April, May, and June, automatically qualify for entry with winners drawn at random each month...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue