• Frankfurt trade fair trio kick starts business season

        • The Frankfurt consumer goods fairs Christmasworld, Paperworld, and Creativeworld have kick-started the new business season with 3,051 exhibitors from 74 countries presenting their new products for decoration, festive décor, paper, office supplies, and stationery, as well as hobby, crafts and artists' requisites.

          The three trade fairs attracted around 84,000 visitors from 163 countries with numerous innovations, unusual product presentations, and a future-oriented complimentary programme. 

          Detlef Braun, Member of the Management Board of Messe Frankfurt said, "in addition to the sector-specific future topics, it is the high level of internationality and the outstanding visitor quality that make the trade fair trio an indispensable platform for industry and trade. Our trade fairs bring the global players in the sectors together under one roof - in the digital age, this personal contact is the key to success for the entire consumer goods sector.

          The trade fair trio's complementary programme picks up on the social megatrends of urbanisation, new work, and individualisation.

          According to the findings of a survey conducted by the Institute for Retail Research (IFH), it can be seen that customers nowadays are increasingly seeking information online and buying offline. They want competent consulting, emotional experiences, and additional service. This is only available in the retail sector. Christmasworld, Paperworld, and Creativeworld, for example, show what future-oriented models can look like in the concept areas "Retail BLVD", "Future Office," and "Future Learning" along with "Urban Art Lab: Education."

          The fact that the trade views Christmasworld, Paperworld, and Creativeworld as its main contact and order platform is also confirmed by the visitor survey conducted by Messe Frankfurt. The satisfaction levels remain at a very high level and are currently at 96 per cent.

          The desire in society for greater sustainability plays a major role across all three fairs. Natural materials, recycled products or a reference to resource-saving production are everywhere to be found in the exhibition halls. At the same time, end users want high-quality materials with a high-quality finish. In combination with dark shades of blue and green as well as enhancements with gold accents, this trend lends an elegant touch to products and displays. Also very popular is personal appreciation, expressed through gifts that have been designed individually. Generally, the themes of giving and celebrating in connection with family sociability play a major role. Enjoying together, celebrating parties, and sharing special moments are becoming increasingly important as a counterbalance to the digital world.

          The consumer goods fairs will again take place next year around the last Saturday in January: Christmasworld: 29th January – 2nd February 2021, Paperworld and Creativeworld: 30th January – 2nd February 2021

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • The BOSS Awards return as live event in Manchester

          The BOSS Awards return as live event in Manchester

          Thursday 29th Jul 2021
          The BOSS Industry Awards are back, returning on Thursday 25th November live at the Kimpton Clocktower Hotel in Manchester. After many many months of lockdown, travel restrictions and social distancing the BOSS Federation will be hosting an ...Read More...
          A first for Stationers’ Innovation Excellence Award winners

          A first for Stationers’ Innovation Excellence Award winners

          Friday 25th Jun 2021
          For the first time since its launch in 2014, the Stationers’ Innovation Excellence Awards ‘Innovator of the Year 2021’ winner is a campaign and not a product. ‘Turn on the Subtitles’ aimed to get the message across that ...Read More...
          Insights-X cancelled with relaunch planned for 2022

          Insights-X cancelled with relaunch planned for 2022

          Thursday 24th Jun 2021
          After much deliberation, the management at Insights-X has made the difficult decision to cancel the stationery expo this year due to the coronavirus pandemic.  Despite the initial positive outlook, the Bavarian State Government’s new guid...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue