• Fourth Insights-X kicks off with strong brands

        • Opening its doors today, stationery expo, Insights-X will be host to 311 exhibitors from 39 countries, flocking to Nuremberg’s Exhibition Centre from 4th to 6th October.

          The fourth Insights-X, organised by Spielwarenmesse eG, will see both established brand manufacturers and innovative start-ups seize the opportunity to unveil a selection of innovative office supplies, back-to-school and hobby products. 

          As in previous years, the InsightsArena in Hall 3 is hosting a supporting programme. The many promotions and activities in the Atelier invite visitors to test the products for themselves, whilst the PartnerLounge gives associations and buying groups space for in-depth business meetings.

          Last year, the event attracted 305 suppliers and 5,578 trade visitors from 99 countries. Ernst Kick, CEO of Spielwarenmesse eG said, “we’re delighted to see that more than 300 German and international exhibitors have returned to Nuremberg and that they appreciate Insights-X as a quality event.” 

          Filling an area of 26,500m², the exhibitors at Insights-X will present their latest innovations in six product groups, ‘Artistic and Creative’ ‘Stationery and Gift Articles,’ ‘Bags and Accessories,’ ‘Paper and Filing,’ ‘Desktop,’ and ‘Writing Utensils and Equipment.’ Before, during and after the event, the exhibitors benefit from comprehensive support provided by the Insights-X team. The participants in the NewcomerArea are enjoying these services for the first time in a newly created area. The newcomers include BOSS (UK) as well as AIPB, EBEN and UFIPA (France), KONPA (Denmark) and WIMO (India). 

          Florian Hess, Director Fair Management said, “we offer our exhibitors an all-round carefree package and are always available to give them support and advice.” 

          Trade visitors can also take advantage of the additional services laid on by Insights-X. The new Voucher Booklet, for example, contains 51 discounts and give-aways that can be redeemed at the stands of participating exhibitors. Every day from 10am, the Atelier will be hosting workshops, giving attendees the opportunity to try out the latest innovations. Exhibitors will also run promotions. 

          The popular camper van photo booth and the button machine will be available to visitors and on 6th October, German rock star Peter Maffay is presenting the cinema trailer to ‘Tabaluga – the Movie’ along with related licensed products at duo schreib & spiel’s stand. He will also be there to answer questions about his Foundation and the film.

          Trade visitors will be able to make the most of the InsightsArena to discuss business in a relaxed atmosphere. It provides plenty of space for networking along with a wide range of visitor services including catering stations, WiFi, charging points for mobile devices and an extra MediaPoint, featuring industry-related trade magazines. As of last year, this area also contains a PartnerLounge, available to associations and buying groups. 

          As the first day of the fair draws to a close, both exhibitors and visitors will gather at Entrance Mitte for the AfterHour, a sociable get-together with entertaining music and a light bite to eat. Ernst added, “we have a commitment to staging a top-class stationery expo and to promoting a dialogue of cooperation. We’d like to wish everyone involved in Insights-X much success over the next three days.”

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