• Exertis extends marketing opportunity

        • Exertis has announced that it is extending its emailing tool to all resellers following successful trials. The tool enables resellers to send ready prepared e-shots to their end-user targets via an easy to use portal.

          Each managed campaign consists of an e-shot and a landing page which can be fully personalised with the reseller branding. Resellers obtain a full preview of the campaign and can opt for which campaign they wish to run and receive click through and open rate reporting. 

          Rob Fitzsimons, Exertis, Head of UK Marketing said, “this is a low cost, highly efficient way for our resellers to generate leads for their business. We have received great support from our vendors, enabling us to prepare a number of compelling messages, offers and promotions that our resellers can choose to take advantage of to generate their own marketing campaigns. Our aim is to provide a constant flow of high-quality content which can be simply deployed by our customers and targeted at their end-users.”

          Exertis already has over 100 resellers using the system and has successfully run a number of campaigns featuring an array of leading vendors, with click-through rates in excess of 5 per cent, almost twice the industry averageā‚.

          The portal and e-mailing platform are provided through InControl Marketing, exclusively to Exertis in the IT distribution market. Resellers can find out more about the opportunity by emailing marketing@exertis.co.uk.

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • Tech Data acquires Finance Technology

          Tech Data acquires Finance Technology

          Wednesday 24th Feb 2021
          Tech Data has acquired the specialist platform provider Finance Technology, enhancing its ability to offer innovative and flexible technology-as-a-service (TaaS) solutions across the European region.   The Finance Technology platform e...Read More...
          Data Direct launches new website and webshop

          Data Direct launches new website and webshop

          Tuesday 23rd Feb 2021
          The past year has seen the Data Direct business focus all energies on supporting its dealer customers during these challenging times with the motto RISE To It with Revenues, Innovations, Savings and Efficiencies.  Many opportunities have been b...Read More...
          Northamber AV partners with NowSignage

          Northamber AV partners with NowSignage

          Thursday 18th Feb 2021
          Northamber has signed a distribution agreement with NowSignage. The agreement will see Northamber promote and distribute NowSignage to the pro AV and IT reseller channels. NowSignage provides a Digital Signage CMS (Content Management Software) for a...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue