EPOS reveals new global partner program to channel partners

EPOS, part of the Demant Group has launched a new partner program, EPOS AMPLIFY. A strategic investment that will strengthen EPOS' ecosystem, as well as partner relations and growth.

The new EPOS partner program is designed exclusively for the brand's 6000+ channel partners around the world as a mutually beneficial model that aims to increase partners' profitability and presence in the market while taking business relations to the next level. The program is accessible for partners of all sizes and areas of expertise to support them in growing the business and enhancing their professional knowledge and skillset.   

Lars Riis Rasmussen, Sr. Vice President of Global Sales at EPOS said, "We are very excited about the launch of the EPOS AMPLIFY Partner Program, which will enable us to strengthen relationships with partners all over the world while supporting their growth and efforts to stand out in the market. EPOS AMPLIFY offers a mutually beneficial model that gives all partners the same opportunities to succeed – rather than focusing on evaluating partner levels from revenue targets only, the program recognises and reward partners for their investment in EPOS and ensures significant benefits."

The EPOS AMPLIFY Partner Program encourages participation from a broad range of partners and is created for them to differentiate themselves in a rapidly changing and evolving market. Rather than focusing on evaluating partner levels from revenue targets only, the program emphasises heavily on involvement and engagement for the EPOS brand to foster Return on Investment, and ultimately, amplify growth.

When introduced to the EPOS AMPLIFY Partner Program, partners will be tiered by revenue and engagement level to ensure optimal support of the individual partner's key competencies, as well as an understanding of their needs and growth potential. The program then provides special access to a range of dedicated resources that partners will require to hit given measures that drive engagement and increase their perceived value to their customers. This includes a full suite of training and e-learning resources for partners to sell EPOS products easily and with expertise. Moreover, they will profit from digital sales tools and marketing support designed to provide them with a premium partner experience. Lastly, the EPOS AMPLIFY Partner Program offers the opportunity to automate and track partners' progress, so they can put full focus and efforts on nurturing customer relationships.  

Throughout the program, partners will be measured by their capabilities and engagement through a range of activities and be rewarded for the focus and investments they make in working with EPOS. Depending on their commitment, the partner program features a relevant tiered system with a clear path of how to optimise the membership and progress beyond entry-level. Partners will be rewarded with a range of benefits including Product Sampling Program, Market Development Fund (MDF) Reward Program, dedicated account management, local marketing support, and much more.   

The EPOS AMPLIFY Partner Program is enabled via the EPOS AMPLIFY Partner Portal - an easy-to-use online portal that connects partners to EPOS and empowers them with a single go-to destination for necessary resources. The platform provides access to all EPOS brand assets including sales and marketing tools to go to market, learning resources to further enhance knowledge and skillset, and sales enablement tools such as Deal Registration, Special Price Support and Market Development Fund to support their day-to-day business. This way, the EPOS AMPLIFY Partner Portal simplifies intensive tasks to free resources for higher-value tasks.

The EPOS AMPLIFY Partner Program is available to all EPOS channel partners via their local EPOS account representative.

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