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Boom’s WFH conferencing kit becomes best-seller

Boom Collaboration’s dedicated Work From Home conferencing kits have become the company’s best sellers this year, as more organisations look to level up their remote meeting technology.

Boom’s WFH kit features a plug-and-play MINI camera and GIRO wireless audio speaker, triggering a 28 per cent rise in demand compared to last year.

In addition, Boom is reporting growing demand for its UNO vertical video bar (ideal for personal use) which has seen a 24 per cent acceleration during 2023.

Holli Hulett, Boom co-founder said, “there’s no doubt professional-grade video and audio is the key to successful hybrid working.

“60 per cent of businesses globally have work-from-home policies with this number still growing in a post-pandemic world. In addition, 30 per cent of all employees are full-time remote workers while 62 per cent work from home occasionally. The right equipment can significantly boost productivity while saving corporations money.”

The Boom MINI is a 1080p camera with a wide angle 90° field view. It includes advanced focus technology, low light optimisation, and two highly sensitive mics.

The Boom GIRO audio device boasts 360°omnidrectional microphone pickup and full-duplex HD audio. Users can enjoy the convenience of wireless audio from a built-in lithium-ion battery via Bluetooth or USB connection directly to a computer.

Fredrik Hörnkvist, co-founder added, “meeting equity has become one of the most important components for a successful hybrid work experience. People need to be seen and heard clearly in equal quality wherever they are based.

“Everyone needs an equal voice and presence so they don’t feel alienated and inferior. The performance of equipment at home needs to match that in the office. During COVID, there was a mad panic to buy just what was available. We know from our resellers that many organisations are now investing in upgrade programmes as part of a longer-term vision. Consistency is key.”

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