Bisley Ireland is making its product portfolio more accessible to a wider audience through a new alliance with FusionPlus Data, a service for the collection, enrichment, and syndication of product content.
From workplace and personal storage solutions to locking mechanisms, this partnership will ensure that coverage is refreshed daily, ensuring that clients can access the latest Bisley-related information.
The new enriched and fully attributed product file will be available to dealers using the trade specific back-office and e-commerce platforms from EvolutionX, ECi, Prima, Calidore, Heart, Oasis, CommercExchange, OP-Connect and Intact, or directly from Bisley Ireland.
Paul Dunne, Managing Director at Bisley Ireland said, “We have developed a strong business relationship with our dealers who have been extremely successful and report ever-growing sales by using our low-cost model. We believe now is the time to extend our exposure to dealers using these software platforms.
“With the change in buying patterns, we realised Bisley Ireland needed to move with the times and make our products more accessible to all dealers within the Irish market. We have created a comprehensive enriched product data set with supporting imagery and data sheets to make sure those purchases can happen.
“Bisley Ireland has taken a significant step in making our product data more easily accessible to dealers which will help them to improve and increase their product offering, particularly online. We plan to continue to enhance our content as we develop our ranges.”
Steve Bilton, Managing Director at FusionPlus Data added, “on-line sales have been on the increase for many years, but the Covid pandemic has dramatically accelerated this shift. Customers are not only placing more orders online but also using e-commerce platforms on their PCs, laptops, tablets and mobile phone to research and review, so it is vital that the product content is enriched accordingly to support this. I’m absolutely delighted to have been selected by Bisley Ireland to help them with this project and we look forward to working with them for many years to come.”
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