Banner to host supplier open day for business growth

Banner has announced it is to hold an open day for potential and existing suppliers who are seeking growth opportunities. All organisations interested in attending this free of charge event are invited to make contact to book a meeting time. The open day will take place at the Marriott Hotel, Leicester, on Wednesday 24th July.

Banner's sales during 2017-18 outperformed the market in many categories, with year-on-year growth being recorded in technology (57%), furniture (42%), facilities supplies (19%), traditional office products (7%) and paper (4%).    

Craig Varey, Banner Managing Director said, "we grew sales of supplier products year-on-year by more than 10 per cent in the first quarter of 2019. This followed strongly on from six per cent growth last year. Throughout 2018, we retained an exceptionally high percentage of existing customers and we continued to recruit new clients and win market share via success in two out of every three new business pitches that we completed. We're keen to share our success with all suppliers, new and existing."

Citing reasons for Banner's performance, Craig said its 370-strong customer-facing workforce functioned as an extension of suppliers' own business development teams. Selling via a mix of methods, including online, phone and face-to-face, it effectively gave them access, via knowledgeable professionals, to 50,000 active customers who placed orders with Banner.

Craig said Banner's performance for suppliers had been aided by other recent developments such as the organisation's five acquisitions in the last 18 months; investment in areas such as stock, marketing and customer recruitment; improved warehouse efficiency; deployment of new technology across its market-leading e-commerce platform; and backing for Truline, its in-house business-to-business parcel delivery provider.

He said while Banner benefited from the scale of the EVO Group, of which it is a member, the company also had the ability to choose and develop its own focus areas. He recognised that certain suppliers may have seen its sister organisation VOW Wholesale as their sole route to access Banner's sales engine in the past, but expressed that Banner is keen to open up contact. 

Craig added, "our independence means we have the flexibility to create solutions suited to our target customer base. We're able to make our own decisions about product ranges and stock levels which allow us to make agreements with suppliers tailored to respond to the demands of the end-user marketplace we serve."

Anyone wanting more information or to book attendance for the open day should register here

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