Direct mail fulfilment and print management services provider, bakergoodchild, has introduced a 100 per cent compostable and eco-friendly magazine polywrap, that is produced from potato starch, which originates from various potato products including waste from the food industry.
The biodegradable mailing wrapping material is being used by a number of bakergoodchild customers, including tour operator Audley Travel, to wrap their quarterly publication, Audley Traveller magazine. This new, eco-friendly and sustainable mailing material has been seen by Audley as a robust, sound, environmentally responsible packaging alternative to other mailing and wrapping alternatives which also provides a high-end quality finish.
Adam Stafford, bakergoodchild Sales Director said, “our values focus on providing a service that makes a difference in improving customer experience and exploring initiatives that help create awareness. In line with this, we have introduced a potato starch based polywrap, which is 100% biodegradable and provides a premium look and feel. As a brand we are fully behind improving the environment and are working with partners and customers to achieve various goals, which has resulted in a good uptake in using the potato starch based polywrap.”
The decomposable magazine packaging wrapper, which carries no oil-based materials, plastics or harmful toxins, also bears the EN13432 certification. Packaging materials that carry the OK compost (EN13432) label are guaranteed as biodegradable in an industrial composting plant. This applies to all components, inks and additives. The sole reference point for the certification programme is the harmonised EN 13432: 2000 standard: in any event any product featuring the OK compost logo complies with the requirements of the EU Packaging Directive (94/62/EEC).
The potato-based packaging material is known as a ‘Bioplastic’, which are thermoplastics polymers made from renewable resources like natural and sustainable potatoes instead of crude oil. 100 per cent biodegradable and made from renewable resources, Bioplastics have become part of our everyday life. Strong and efficient, they have many applications including packaging and mailing, fast food industry, freezer grade and pharmaceuticals & cosmetics.
All raw materials used in the production and manufacture of Bioplastic are in compliance with relevant food contact directives.