AF International has launched a brand-new website boasting interesting content, useful updates and material available for download. The website incorporates the key product ranges - Core, Whiteboard and Specialist in addition to the latest Utility Range.
AF’s website has been designed to allow easy navigation and guide visitors around the site with ease across all four product categories. Enhanced page content, marketing resources, new videos and key product benefits all combine to give users an interactive and informative visit. The cleaning focus has been simplified with the addition of a product selector facility. This tool encourages visitors to search the product selector facility for the item that they would like to clean and requires no previous knowledge of AF products or individual codes. The selector allows users to explore their options and make an informed decision on the most suitable product for their requirements with the minimum of clicks.
All new features have been designed to address the requirements of both of B2B and B2C customers in the new ‘Where to Buy’ section. AF International has ensured that the website is also suitable for all visitors looking for stockists by dividing this section into ‘Find my nearest Stockist’ and ‘Find my nearest Distributor’ with the ability to search by postcode area.
Paul Hardy European, Brand Director said, “the new website has many great new features for visitors and the navigation is so straightforward. The marketing and selling tools on offer are invaluable for our distributors and just a click away. I think that the interactive product selector will prove helpful as the ability to search via the product to be cleaned, guides the user to the correct product selection.”
The marketing resource centre has also been updated with brand new content available for immediate download and includes link selling sheets, infographics, ‘how to’ guides and much more.
To find out about office equipment cleaning and the right products to use go to www.af-net.com. News updates, competitions and giveaways can be found on our Facebook page, AF International, at https://www.facebook.com/AFInternationaland on twitter @AFInternational.