• VOW reports 25% monthly sales growth of First furniture range

        • VOW is reporting 25 per cent average month-on-month growth in sales of its exclusive First furniture range during the half-year following its launch in May. The figure was said to have been achieved thanks to bumper sales during September and October.

          First range, intended to provide a combination of quality and value, now contains more than 170 products. Elements include desking, storage and seating suitable for multiple office environments, plus items for reception, bistro and breakout areas.

          Vanessa Warne, VOW Category Director for Furniture said, “the excellent sales figures aren’t surprising as they match the typical feedback we receive when speaking with our resellers. The majority of those that have engaged with the new First range have sales growth figures with VOW which far surpass the current market growth.”

          The range will be further boosted in January, with the launch of a selection of steel products, including tambours, cupboards, pedestals and filing cabinets.

          Those steel products: are available in various colours, such as cupboards in grey or white and filing cabinets in grey, white, black, or coffee and cream; are suitable for both A4 and foolscap filing; have 100 per cent drawer extension, to ensure maximum usability; are fitted with an anti-tilt mechanism to ensure product and user safety; and come with component warranties lasting seven years on tambours, cupboards and filing cabinets, and five years on pedestals. 

          The steel items will be displayed to resellers attending VOW’s annual Green Light event, which takes place on 7th December at the Hilton Birmingham Metropole Hotel.

          VOW’s full furniture range of over 1,400 products is reinforced by a late deadline of 4.30pm by which customers can place orders for next day delivery to the majority of UK locations. In addition, training and support is available from Matt Allaby, the company’s Furniture Business Development Manager, and the delivery and installation service - provided by trained, specialist fitters - includes full packaging removal, product cleaning and tutoring on the furniture’s functionality, if required.  

          Vanessa added, “our feedback indicates most resellers now see us as almost unrecognisable, in aspects such as products, price and service, from 12 to 18 months ago and understand queries about our deliveries today are rare. They also apparently appreciate that in First range we’ve unveiled a winning package and they can trust us with more of their furniture business in the future.”

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • Jabra to exhibit at Microsoft Future Decoded 2018

          Jabra to exhibit at Microsoft Future Decoded 2018

          Wednesday 10th Oct 2018
          Jabra will be exhibiting at this year’s Microsoft Future Decoded, to support businesses with their digital transformation projects.  The two-day event, which runs from 31st October-1st November at London’s ExCeL, will show...Read More...
          Winners named for Stationers’ Warrant 2019

          Winners named for Stationers’ Warrant 2019

          Tuesday 9th Oct 2018
          The Stationers’ Company has announced the recipients of Warrants for use in 2019.  The committee met regularly to develop the scheme and to also judge this year’s applications and awarded four new Warrants for 2019. The new Station...Read More...
          Thirty Under 30 group revealed

          Thirty Under 30 group revealed

          Friday 5th Oct 2018
          This year’s Thirty Under 30 group has been revealed by Julia Faiers, Editor of Stationery Matters, and one of this year’s judges. Entries could nominate themselves or be nominated by a colleague and were asked to demonstrate their passio...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue