With OKI announcing is new partnership with Tech Data yesterday, the two companies are now distributing the full range of OKI business LED printers and multifunctional print (MFPs) devices in the UK. The new partnership hopes to extend choice and bring new growth potential to Tech Data’s reseller customers, serving the corporate, SMB and public sector markets.
With immediate effect, the full range of OKI products and consumables will be available from Tech Data. As well as extending the distributor’s B2B portfolio, the agreement enables OKI to benefit from the market reach and logistical capabilities of Tech Data in the UK and Ireland.
Simon Tetlow, Head of Channel, OKI Systems UK said, “with our new colour portfolio, featuring the pioneering OKI digital LED colour printing technology, we can offer resellers impressive and attractive business solutions to take to their customers. We have an excellent channel programme and a firm commitment to supporting our partners and helping them grow. Tech Data’s unrivalled reach and resources will enable us to bring the benefits of OKI solutions to more resellers and businesses across the UK.”
Tech Data will be promoting the OKI Shinrai Partner Programme to resellers, details of which can be found at www.oki.co.uk/shinrai. The scheme gives resellers access to a range of benefits and resources, including sales support and OKI’s PartnerNet promotional and marketing tools.
In addition, Tech Data is offering incentives for both existing and new OKI partners. Until the end of December, the Test the Best incentive provides a 50 percent discount on up to two units per model, per partner on the 11 devices covered by the promotion. There is also the special Seicho incentive offer available to resellers who have not purchased OKI products for over one year, of 30 percent discount on their initial purchase. This is an exclusive offer, available only through Tech Data until 31 January 2017.