• TalkTalk Business to launch marketing development fund

        • Having announced the launch of a Homeworker Package to enable businesses last week, TalkTalk Business is now extending the package to its community of over 800 channel partners. 

          The company will support partners go-to-market investment through a marketing development fund in addition to assistance with expert insight and data analysis, white-label marketing materials, and more to help Partners maximise this new market opportunity and support upsell to GFAST, EOFTTC, FTTC and FTTP.

          Richard Thompson, Managing Director, Indirect at TalkTalk Business said, “as UK business and their employees embrace the ‘new normal’ of homeworking, our mission to deliver full-fibre has never felt more urgent. Our Partners are in a great position to shape and leverage this homeworking opportunity and we’re excited to be able to help support this.”  

          This has been launched following an increase to support businesses looking to make a permanent switch to employee homeworking in response to the COVID-19 pandemic.

          With an extra 20 per cent of the workforce working from home regularly, businesses are realising the benefits of supplying their remote staff with reliable, secure and congestion-free connectivity with fibre being the ideal product for this use-case, especially FTTP.

          TalkTalk Business wants to be the go-to company for resellers who want to capitalise on the ‘new normal’ of home working. They will be focusing their efforts on educating and preparing their Partners for this opportunity and incentivising them to grow with them.

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