• STAEDTLER UK encourages young people to use ‘Noris’ for kindness

        • As part of its ‘The Power of Stripes’ marketing campaign, STAEDTLER encouraged young people to use the power of its iconic yellow-and-black ‘Noris’ pencil for good in the lead-up to Back-to-School. 

          Visitors to the Creation Skate Park in Birmingham were greeted by thousands of feel-good messages written on coloured sticky notes and given the opportunity to write their own ‘Note of Kindness’ to add to the collection, or to pass one along to someone in need of a pick-me-up, encouraging the ongoing spread of kindness and positivity. 

          Supporting the cause is anti-bullying charity, Kidscape, which offers practical support and advice to families across the UK who are affected by bullying. STAEDTLER is calling on people to donate £1.00 to Kidscape for every Note of Kindness shared. 

          Natalie O’Rourke-Jones, Marketing Manager at STAEDTLER UK said, “Back to School can be a very scary time for many children and teens across the UK as they get ready to make new friends and change classes or schools.

          “As one of the UK’s leading school stationery suppliers, we wanted to help make the process a little easier this year by working with UK-wide anti-bullying charity, Kidscape, to spread some kindness through our Power of Stripes marketing campaign. 

          “It’s been encouraging to see such lovely young people here today with so much kindness to give. We hope they inspire others to get involved by sharing a little love and positivity this summer.”

          Lauren Seager-Smith, CEO at Kidscape added, “kindness is obviously a key tool in combatting bullying – and to help those who are suffering to feel cared for, and better about themselves. A small, kind message can really go a long way in these situations, and if we can encourage more people to spread kindness the movement could have a huge impact.

          “It’s fantastic to see a household brand like STAEDTLER using their product for good and we’d really encourage people that take part to donate just £1.00 to Kidscape which will allow us to continue to provide much-needed practical advice and on-the-ground support to families affected by bullying.” 

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • Kodak Alaris partners with ibml for ‘world’s fastest’ intelligent scanner

          Kodak Alaris partners with ibml for ‘world’s fastest’ intelligent scanner

          Wednesday 26th Feb 2020
          Kodak Alaris is partnering with Imaging Business Machines, LLC (ibml) to deliver the next generation of ultra-high-volume scanners to the Europe, Middle East and Africa (EMEA) market.  With the recent launch of ibml FUSiON Scanners, a...Read More...
          Canon named as a leader in IDC MarketScape

          Canon named as a leader in IDC MarketScape

          Wednesday 26th Feb 2020
          In its latest analysis of the worldwide high-speed inkjet press market, market intelligence provider IDC has positioned Canon as a Leader in the IDC MarketScape: Worldwide High-Speed Inkjet Press 2019-2020 Vendor Assessment.  The report&nb...Read More...
          2020 BOSS Business Supplies Charity Day

          2020 BOSS Business Supplies Charity Day

          Tuesday 25th Feb 2020
          The 2020 BOSS Business Supplies Charity Day will return to Belton Woods, Grantham, Lincolnshire on Monday 22nd June 2020. There are two activities to choose from, either golf or spa, and both are open to all. Following the activities, everyone will...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue