Sharp Electronics Europe has announced that is has acquired Midshire Business Systems Limited and Midshire Business Systems (Northern) Ltd, together known as Midshire. The reseller will now be operated as part of SBSUK.
Thestrategic acquisition gives SBSUK national sales coverage, gives a presence in Wales and strengthens its ability to sell its growing portfolio of Business Solutions to the commercial and public sector.
Midshire will continue to operate as an independent business under its own brand name, and existing management and reporting structures will remain in place.
Phil Powell, Managing Director, Midshire Business Systems Ltd said, “we are keen to expand what we do as a business and this deal provides us with the support of an international manufacturer and with it the long term investment and expertise to benefit our clients.”
In January, Sharp Europe will hold Inspire 2018 a conference for 800 European dealers to showcase its commitment to investing in the channel and in new products, solutions and services.
Stuart Sykes, Managing Director SBSUK added, “this acquisition is a key strategic milestone for SBSUK. Midshire has a very similar ethos to ourselves and focuses on market-leading service and forward thinking product offerings, making this a natural partnership.
“This is a concrete statement of SBSUK’s ongoing commitment and ambitious plans for growth, as are the various initiatives and investments we are making with dealers through our indirect operation. If we are to reach our growth objectives, we need both the direct and indirect channels to grow significantly. Sharp remains wholly focused on making this happen in both channels as well as with our visual solutions and EPOS businesses.”