VOW says it has received very positive reactions to its latest training day from the resellers who attended. The event was held for members of its VOW Venture enhanced partner accreditation programme, at the Village Hotel Club, Solihull, West Midlands and almost 50 delegates attended.
Speakers included Anthony Stears, an expert on helping businesses improve customer service and increase sales via the phone, known as the Telephone Assassin, who delivered a three-hour workshop.
The day also featured Debbie Nice, VOW’s Facilities Supplies Category Director, delivering a presentation about this market. VOW recently announced it had seen a 10 per cent increase in facilities supplies sales during the first half of 2017, after investing £500,000 in this part of its business.
Four of the company’s suppliers, Jabra, Fellowes, Kimberly Clark, and cleaning and related product manufacturer Robert Scott, also ran product training sessions at the Solihull gathering, aimed at equipping the resellers with useful sales hints and tips.
Heather McManus, VOW’s Commercial and Marketing Director said the regular VOW Venture training days were now well-established and would continue. She said they underlined the company’s commitment to helping resellers drive sales and increase revenue wherever possible.
She added, “the involvement of Anthony Stears this year has enabled us to offer product and sales training under one roof for the first time, arming attendees with all the tools they need to sell successfully, and the reaction from resellers has been excellent.
“We’re delighted with this and will continue to seek new ways to make the training days even more attractive to resellers in the future.”