• Phil Jones channel predictions for 2020

        • 2019 was another year of consolidation in the channel. While this will continue, expect the ripple effects of some global megatrends to make themselves felt too. Phil Jones MBE, Managing Director of Brother UK shares his predictions.

          Power to the people - democratisation

          Purely transactional resellers risk further decline as the industry becomes smaller but more sophisticated. But even those that have already transitioned to service-based models will need to up their game as SME buyers get savvy. 

          The democratisation of business applications – in which smaller enterprises can access the same tools and solutions as larger firms – is driving this. Resellers need to be one step ahead of these accessible knowledge curves if they’re to offer added value back to customers. 

          Scale isn’t necessarily the answer. It used to be that the big ate the small – now, the fast eat the slow. Your relevance, proposition, and speed of response will need to be on point to ensure survival in the democratised business jungle. 

          Biophilic design – hardware’s role in the outdoors-inside office

          Biophilic design places nature in the workplace, sometimes entire mini-forests. In a bid to keep employees calm and connected with productivity and mental wellbeing high on the agenda, companies are thinking much more deeply about design.

          This includes spaces that create conversation and collision, as tech and agile working fuel the dichotomy of people being both more together and more alone at the same time. Hardware needs to fit around this and for print, this will mean a more distributed environment. 

          Sustainable procurement – TCO plus SDG

          If a reseller wants to work in the public sector then really proving its commitment, through things like adhering to the UN’s Sustainable Development Goals, is becoming mandatory. 

          Total Cost of Ownership plus Sustainable Development Goals – ‘TCO plus SDG’ - will be the new success formula in the enterprise and public sector.

          Business ethics – managing reputation in the trust-apocalypse

          Sustainability is a natural bedfellow for ethics and just as in focus right now. A whole brand’s value can nosedive because of the unethical behaviour of its leadership. 

          Placing good ethics and robust governance policies not just at the centre of the way you do business but at the forefront of your proposition to the market is needed to win and reassure.    

          Don’t believe the hype…just yet – avoiding the AI bandwagon

          There’s been plenty of talk about the impact of AI, from driverless cars to business applications, but the reality is that we are still at the beginning of a long journey. Despite this, we find ourselves in the middle of the AI hype curve. 

          If it enables you to achieve your strategy and direction of travel, great. But the days of buying AI just because it’s the hottest ticket in town are dwindling.

          Mind the gap – the UK’s urban-rural economic gap will widen thanks to 5G

          For the channel, 5G will add more scale and speed to the tech infrastructure underpinning London, Manchester, Birmingham et al, creating happy hunting grounds for resellers targeting movers and growers. Those without routes into these markets won’t feel the ripple effects of the 5G goldrush, even if the cost of doing business in these centres rises.

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • Small businesses migrate online to keep ventures afloat

          Small businesses migrate online to keep ventures afloat

          Tuesday 9th Jun 2020
          One in seven small business owners (14%) say they are transitioning towards becoming fully or mainly online enterprises since the outbreak of the COVID-19 pandemic in the UK, according to new research from Hitachi Capital Business Finance. The findi...Read More...
          Unused annual leave could cost thousands for businesses

          Unused annual leave could cost thousands for businesses

          Friday 29th May 2020
          As employees return to work, UK businesses are likely to face a backlog of annual leave requests that could cost thousands of pounds.   By collecting data and analysing the average monthly salary at a baseline at £2,214 and at least 50 pe...Read More...
          Planning for the now and next workplace normal

          Planning for the now and next workplace normal

          Thursday 21st May 2020
          Plenty has been written about the importance of engaging with and maintaining a productive workforce during the crisis. But as some countries start to relax their lockdown measures we need to move beyond tips on and effective management of remote wor...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue