Integra Business Solutions is celebrating the 20th Anniversary of its own brand, Initiative with a host of promotions, running throughout 2018.
Launched in 1998, the Initiative office products range has grown significantly over the last 20 years, seeing end user sales in excess of £15m.
Special promotions for the year will include:
Neil Basham, Integra's Purchasing Director said, "this 20th year Anniversary marks an important milestone for Integra as we look back on the success of the Initiative brand. To demonstrate our continued commitment to providing members with a competitively priced product range, we continuously benchmark pricing and throughout most of 2017 operated the 'Initiative Price Freeze'. We feel it is important to offer stable pricing and on-going promotions to help members not only grow sales but also to increase their margins."
The Initiative brand offers members a marketing support programme, including a dedicated Initiative catalogue, both printed and online, email and web content together with promotional products and product sampling. A consumer website, www.initiativeofficeproducts.co.uk, further promotes the brand and those members supporting Initiative.
INTEGRA BUSINESS SOLUTIONS LTD
Integra House
Vaughan Court
Celtic Springs
NEWPORT
NP10 8BD
UNITED KINGDOM
01633 653000