• Initiative brand spotted down under

        • Integra is enjoying the success of the Initiative brand with high street stores and commercial resellers across Australia. Simon Walker of Integra member, Rapide System Supplies Ltd, recently took time out of his holiday down under to send a picture postcard of the Initiative brand. On his return, he was delighted to receive a surprise Summer hamper full of goodies on.

          Integra is now challenging any members travelling to Australia, who spot an Initiative product, to let them know by sending a picture and details of the location to see what surprises turn up at their door.

          Margaret De Francesco, Office Brands Head of Marketing and Merchandise said, “we were thrilled to hear that Simon had managed to visit a member’s stores whilst enjoying his holiday and found one of the first of many Initiative branded products to come off the production line. We extend a warm welcome to all of our Integra member partners if they are ever in the country.”

          Simon Walker, Rapide System Supplies added, “during my visit to Adelaide in April, I thought I would see if I could find the Initiative brand somewhere ‘down under’.  It was a lovely surprise to see Initiative copier paper located in several positions throughout the store and selling well! The Integra team has clearly done a great job of exporting this award winning brand.”

          For further information on the Initiative Office brand visit the Initiative Office Products website www.initiativeofficeproducts.co.uk.

        • Stay up to date - Click here and register for FREE Channel Info online membership and enjoy unlimited access to a host of benefits including the exclusive members area of the website, downloadable business tools, current and back issues archive, priority breaking news alerts, weekly e news summary and the Channel Info app

        • Related Articles

        • Commercial supports IT Schools for Africa initiative

          Commercial supports IT Schools for Africa initiative

          Monday 25th Jun 2018
          Commercial’s managed IT services division, Commercial IT Services is helping UK schools ensure their old laptops, monitors and PCs are put to good use via charity, IT Schools Africa. Equipment is collected from schools by Commer...Read More...
          Advantia partner Comgem wins Technological & Innovative Business of the Year Award

          Advantia partner Comgem wins Technological & Innovative Business of the Year Award

          Friday 22nd Jun 2018
          Following the South Wales Business of the Year Awards which took place in Cowbridge, South Wales on the 6th June, Advantia Business Solutions has announced its strategic partner, COMGEM was awarded the Technological & Innovative Business of the Y...Read More...
          Office Power wins two direct commerce awards

          Office Power wins two direct commerce awards

          Tuesday 19th Jun 2018
          Office Power has won two ECMOD Awards for ‘Best Exploitation of Technology’ for the third year running and the‘Office & Business Supplies’ award for the second time. The Best Exploitation of Technology (sales up...Read More...
                • About Us

                  Channel Info is the leading source of business news and information for the office dealer and reseller market. Our multi-platform approach delivers relevant, engaging and focussed content via our main printed magazine, supplements, website, digital editions, apps, newsletters and bespoke communications with an unrivalled reach across the industry. A highly trusted and respected brand for many years, the team behind Channel Info has over 60 years experience collectively in the office products, furniture, equipment and technology markets Channel Info continues to develop and adapt in order to meet the changing information needs of its readers.

                  For our latest Media packs and more details on our range of services click here

                • View Latest Issue